The company has seen a 47% increase in its gross margin, reaching €20 million, with recurring EBITDA of €3.3 million—an 18% increase over 2021
In his presentation, Yago Arbeloa, President of MioGroup—Spain’s leading strategic consulting firm specializing in marketing services and digital transformation—announced the company’s financial results for fiscal year 2022, highlighting a 17% increase in revenue and a 47% rise in gross margin, reflecting the strong performance of its business operations and its commitment to providing services with higher perceived value to clients.
The company has achieved revenue of 73.4 million euros, derived both from the business contributed by the newly acquired companies and from the Group’s own organic growth, which continues to account for 44% of the total increase. In addition, it has doubled its gross margin in two years, generating a pre-tax profit of 1.7 million euros and recurring EBITDA of 3.3 million euros.
In terms of its strategic initiatives, MioGroup has focused its efforts on three key areas: attracting and retaining talent, acquiring new global customers through its internationalization process, and the aggressive development of new technologies, particularly those related to artificial intelligence.
In addition, it has acquired two new companies, FIRMA and Datarmony, and has achieved significant growth across all areas of activity and business lines as a leader in marketing services and digital transformation.
In this regard, the company has highlighted the acquisition of FIRMA and Datarmony, both based in Barcelona, which has added more than 60 employees to its workforce. FIRMA provides highly specialized consulting and brand image services, while Datarmony specializes in developing data analytics solutions based on artificial intelligence and machine learning.
He also noted that “growth in revenue and gross margin has occurred across all of the Group’s business lines, with the strategic marketing consulting division achieving the strongest growth, posting a 63% increase after reaching 16.3 million euros in revenue in 2022.” Here, MioGroup brings together three high-value-added service lines (data intelligence, strategy, and creativity) which, together with media advertising, complete a range of integrated specialist services that is unique in Spain.
For his part, Francisco Jiménez-Alfaro, VP of International Development at MioGroup, highlighted the company’s internationalization process “with the goal of supporting its current client portfolio in those strategic markets where they have a presence. To this end, a branch has been established in Portugal to manage all commercial activity originating outside of Spain, with a focus on two regions: the Americas and Europe.”
América, where the subsidiary through which MioGroup has been operating in Mexico for the past four years, has been strengthened by the commercial operations that FIRMA maintains through its Miami subsidiary in the United States and by the creation of a new company in Colombia that will serve both as a new commercial subsidiary and as an operations center for the entire continent.
In short, the results presented demonstrate that MioGroup’s commitment to talent, technology, and the integration of services—aimed at building an increasingly competitive, differentiated value proposition—is the right path to continued growth and to providing a unique solution to companies seeking to enhance their brand and drive business growth.
For more information, please email us at ir@mio.es